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“Sugar” isn’t the villain — how it’s made is.
Refined sugar goes through multiple chemical treatments, losing its nutrients and soul along the way.
Natural sugars, on the other hand, are minimally processed, retain minerals, and taste real — not just sweet.
Here’s a quick tour of the most wholesome alternatives found in Indian and global kitchens.
1. Jaggery (Gur)
The classic Indian sweetener made by boiling sugarcane juice until it solidifies.
Golden, earthy, and rich in iron, jaggery supports digestion and provides steady energy.
💡 Perfect for: teas, laddoos, and everyday cooking
🟤 Taste: Deep caramel
🌿 Why we love it: Guilt-free comfort with every spoon.
Best Used For: Indian sweets, tea
2. Palm Jaggery (Taal Gur)
Made from the sap of date or palmyra palms — a darker, smokier version of sugarcane jaggery.
It’s loaded with potassium, calcium, and antioxidants.
💡 Perfect for: winter sweets, coffee, herbal teas
🟤 Taste: Bold, earthy, slightly smoky
🌿 Why we love it: Winter immunity in disguise.
Best Used For: Herbal drinks, desserts
3. Coconut Sugar
Extracted from coconut flower nectar and dried into crystals.
It has a low glycemic index and contains trace amounts of zinc, iron, and antioxidants.
💡 Perfect for: baking, smoothies, desserts
🟤 Taste: Light caramel with a hint of coconut
🌿 Why we love it: Sweet but balanced — ideal for mindful eaters.
Best Used For: Baking, smoothies
4. Khandsari Sugar
A minimally refined sugar made by sun-drying sugarcane juice.
It retains natural molasses and minerals, making it gentler on the body than white sugar.
💡 Perfect for: chai, kheer, Indian desserts
🟤 Taste: Mildly sweet and malty
🌿 Why we love it: Traditional, simple, and real — just like old times.
Best Used For: Tea, coffee
5. Cane Sugar (Raw or Muscovado)
Unrefined sugar made from pressed sugarcane juice that’s dried and crystallized without removing molasses.
💡 Perfect for: coffee, cookies, sauces
🟤 Taste: Buttery caramel, slightly moist texture
🌿 Why we love it: Brings warmth to western-style desserts without artificial sweetness.
Best Used For: Western desserts
6. Date Sugar
Made from ground, dehydrated dates — technically a fruit sugar, not cane-based.
It’s rich in fibre and nutrients but doesn’t dissolve easily in drinks.
💡 Perfect for: baking, porridges, energy bars
🟤 Taste: Deep, fruity sweetness
🌿 Why we love it: Nature’s original sweet — just dates, nothing else.
Best Used For: Baking, energy bars
7. Maple Syrup, Honey & Molasses (Liquid Sweeteners)
These aren’t “sugars” in the strict sense, but they belong in every conscious pantry.
They add unique flavour profiles and nutrients when used in moderation.
💡 Perfect for: salad dressings, pancakes, herbal teas
🌿 Why we love them: They sweeten and nourish.
Best Used For: Dressings, herbal mixes
Each sugar we curate — from Khandsari to Palm Jaggery — is sourced responsibly and kept as close to its origin as possible.
✨ Because the best sugar is the one that still remembers it came from the earth.
🛒 Explore our collection of natural sweeteners and rediscover sweetness that’s pure, honest, and full of life.
